Choosing the right modular exhibition stand for your industry

modular exhibition stand

Whenever a company decides to get modular exhibition stands to participate in an exhibition, the foremost decision is to finalize the company to source it from. However, even without the involvement of any modular stand design company, choosing the perfect modular stand is a meticulous decision. For every exhibitor, it is imperative to understand that choosing the perfect stand relies on multiple factors. The stand should always align with the goals, and brand identity as well as the target audience of the company so that it can make the company stand out in the crowd. 

Therefore, it goes without saying that when it comes to choosing modular exhibition stands, the exhibitors too need to have adequate knowledge. It is only to understand and keep better track of their own success in the exhibition.

Points to remember while choosing a modular stand

While making the choice of a suitable modular exhibition stand isn’t easy, it can be simplified by understanding the required aspects to do so. That said, below are some of the important pointers that can help exhibitors select ideal modular exhibition stands:

  • Clearly defining the objectives:

When any company decides to represent its brand in an exhibition, it clearly needs to outline its goals so that all the efforts are directed towards them. Different companies have different goals such as generating leads, brand visibility, networking, or creating a monopoly in the industry. And each exhibition stand is tailored to serve those purposes. A modular stand design is always helpful in showcasing the objectives of the company to the audience with brilliantly creative ideas. And when a company chooses to utilize modular exhibition stands specifically to fulfill its purpose, they make it appealing to the audience too.

  • Knowing the target audience:

It is important for all the exhibitors to understand that each of their target markets is different from one another. And that’s why, the use of a modular stand design will fundamentally differ as well. When a company is familiar with the customers that it needs to target, it also enhances its marketing strategies to better suit their needs. That’s why modular exhibition stands that are useful for targeting and attracting an audience, have an unmatched purpose. 

  • Brand positioning:

As soon as the companies participate in an exhibition, all their efforts are directed toward capturing the target market. However, before planning any marketing strategy the exhibitors always need to understand that having a distinguished brand portfolio is essential. Exhibitors should always choose a modular stand design that can conveniently highlight what the brand is about. This not only gives them a competitive edge but also gives them the sales spurt they want. 

  • Availability of options:

Modular exhibition stands are famous for their flexibility. This is the reason for most companies offering multiple customization options with their stand designs. The adaptive layout of a modular exhibition stand design makes it easy to incorporate unique features that align with the brand’s needs. And so, it is important for participants to focus on getting stands that offer a wide array of customization options. This helps them to create a cohesive brand experience as well, because features that reflect the brand’s message, stand out in the exhibition.

  • Utilization of space:

An important objective for exhibitors looking for modular stands is to find a portable exhibition stand that ensures efficient usage of available space. Whatever space is available to a company in an exhibition, it is their responsibility to make the most out of it. That’s why determining the size of the modular exhibition stands one wants to get, is important. One important benefit of doing so, is that it also helps with an appropriate brand presence in the exhibition. 

Initiating the process of choosing the suitable modular stand

If an exhibitor wants the finest modular stand design, choosing expert stand builders is the perfect way to do so. And the best way to get the experts is to go online and look up the services of Expo Stand Services. We not only offer the finest modular exhibition stands for all industries and exhibitions, but more. We fathom the fact that the demand for a portable exhibition stand is also on the rise. And so, we offer our clients custom modular exhibition stands that are easy to store. So don’t wait and connect today! 

What is a modular exhibition stand?

modular exhibition stand

The exhibition acts as a point of contact between the brand and the target group while simultaneously handily representing the brand at the show. The whole modular exhibition stands are self-built quickly and easily without requiring any specialist contractors or power tools. 

Modular stands, Custom exhibition stands and Custom-modular exhibition stands

Modular exhibition stand

With minimal maintenance, a modular stand is a portable exhibition stand that can be reused for various exhibits and shows since it is made with sturdy material. The installation and dismantling process of the modular stand is quick and hassle-free. 

Custom exhibition stands

Custom exhibition stand designs can be built as per the exhibitor’s fancy.

Custom-modular exhibition stand

As the name suggests, a custom-modular exhibition stand is a hybrid between custom and modular stands. It combines the best of both worlds and offers flexibility to the exhibitor to customize certain aspects of the booth. 

Benefits of modular exhibition stands


Modular exhibition stands can be reused for future shows, making them a sustainable exhibiting solution. They are easy to reconfigure if you need them to fit in a different space. You can simply update the graphics and fit them into the existing stand for a fresh look. 

Save on Cost

A modular exhibition stand design can be reconfigured as per your requirements. This versatility saves costs when you require multiple setups. 

Get a high return on purchase

The advantages we’ve listed for modular stalls, such as its reusability, ease of assembly, and long shelf-life, make it an ideal purchase for a frequent exhibitor. 


A modular exhibition stand design works best in both open and constricted spaces, making it appropriate for shell schemes as well as for raw exhibit spaces. The versatility and scalability of modular stands make it the optimal option for any space and show.

Quick and easy to build

Anyone familiar with the exhibition industry will know that strict deadlines and difficult working conditions characterize it.  

Don’t just take our word for it, though…to prove just how user-friendly the Mod-U-Lok system is, we’ve produced a time-lapse showing our team using it to build a multipurpose exhibition stand from start to finish!

Easy to store 

You can easily store the packing crates, saving money on the expensive storage requirements of a custom-built stand.

Ideal for constrained spaces

A modular portable exhibition stand works well in large and constricted floor spaces. 

Why and when to choose a modular stand?

Let’s begin by looking at the pros and cons of modular exhibition stands.

Modular exhibition stands are for you will not be paying for a bespoke design service. If you are looking for an exhibition stand that can be adapted to various experiential spaces, then a modular exhibition system is the perfect choice. They are also ideal for anyone who will be exhibiting regularly and doesn’t want to invest in custom branding and design.  The stands are easy to assemble and, while they may be a cheaper option, can still get your message across. 

If you have multiple exhibits lined up in a year, buying a modular stand can give you excellent returns on investments since the same stand can be reused at various times. For instance, if you are participating in 4 exhibits in a year, out of which 3 of those are of equal importance, but you want to make a splash at the 4th exhibition, then, in that case, you can buy a stand fit for the first 3 exhibitions and then just hire additional elements and accessories required to fit the larger stand space. We at Expo Stand Services provide rental service on modular stands.

Expo Stand Services is a global leader in designing and manufacturing modular exhibition stands. These modular portable exhibition stands are constructed of aluminum frames with infill panels. You don’t have to buy new modular trade show displays for each exhibit.

How do we make most of the modular exhibition stands?

Here are some ways to take advantage of the flexibility you have when you choose a modular exhibition stand:

Think long term – No quick fix

One of the biggest advantages of modular exhibition stands is that it is adaptable to spaces and target audiences in terms of hardware and graphics. In order to take advantage of the adaptability, prepare a list of your ongoing requirements in that list, including the spaces you attend, changes of graphics and more.

Pick the right display technology

You can now consider the right display technology that ticks all the boxes/requirements specified in step one. ESS offers various modular exhibition stands technologies and ample designs of modular exhibition stands.

Design time!

We can discuss exhibition stand design if you know your objectives and pick the right display technology. 

Design time! (artwork)

There is a lot to consider when creating the artwork, such as following the 3 seconds rule, KIS, brand consistency, your target audience and more which you can discuss with the NVP Exhibits team. It is worthwhile considering our unique, adaptable artwork graphics approach that provides brand consistency, allows change of messages and saves money on new graphics.

Keep improving

For example, a 6m by 3m modular exhibition stand can be reconfigured into a tower, so feel free to call our team and keep improving.

Great stand is only the beginning

A great modular exhibition stand can provide an adaptable platform that looks amazing and saves money, but it’s only the beginning. A smart exhibitor must consider lead generation tactics, staff members’ training, promotions, follow-ups, carefully selecting spaces, and many more items. Call our exhibitions and trade shows consultants team to discuss this further.

What makes us different from being modular exhibition stands and service providers?

We never, never ever believe that just by selling you exhibition stalls, our job is done. We extend our services beyond it.

A modular portable exhibition stand conveniently adapts to various exhibition floor plans, enhancing a high investment return. Fill in our modular display stands requirements form, and one of our team will find the right modular display for you!

Training and Support:

Just as we mentioned above, our modular exhibition stands do not require expertise in the building process. We provide a complete guide with drawings and illustrations of installing and dismantling at delivery time. And on request, we’ll also provide one-to-one training to ensure you know the process well or share a video tutorial online. If you are unsure, we also provide onsite assistance or support.

Product Guarantee/Warranty

Our modular stalls come with extended benefits. We offer a one-year warranty for overall manufacturing defects. We also provide spares, repairs, and maintenance services up to 5 years of purchase.

100% Pre-built Guarantee

Your exhibition stall will be completely assembled at our warehouse, and pictures will be shared with you to ensure everything is in place before the final delivery.

Exhibition Stall Durability

Modular exhibition stands use fabric as well as vinyl print graphics. Our fabric graphics are fire-retardant and wrinkle-resistant. Need some inspiration for choosing the right modular exhibition stand design? Check out our website!

A spectacular range of modular exhibition stands

As a cost-effective resource, modular stands are also a great fit for regular exhibitors with a defined budget. Modular exhibition displays are interchangeable, so our highly proficient designers can customize a stand design that speaks for your brand. You just need to pick your favorite modular stand from our catalog, and VOILA! 

Major benefits of modular exhibition stand that deemed its staggering importance

modular exhibition stand

In recent years, modular exhibition stand have become a taste of brands from all over the world. Wondering why?

The modular exhibition stand designs are easily reconfigured or adapted to exhibitors’ changing needs. Visiting numerous exhibitions throughout the year can be a tedious process. Modular exhibition stands or portable exhibition stands are a cost-effective option for those who regularly attend multiple exhibitions. Not only do you need to attend one exhibition at a time, but you also need to make sure your stand stands out from the crowd to make a good impression. And most importantly, you need to present your brand in a different hue at each exhibition to make it appealing to the public. In comparison, with conventional stand construction, there are recurring costs for stand design and stand construction every time you visit an exhibition.

Here are the perks of having modular exhibition stands

You must review your budget to ensure it’s not getting out of hand. Modular stands are extremely cheap. They are easy to assemble, position, disassemble, and transport; and can even be reused event by event with minimal maintenance. The portable exhibition stand is also available in various sizes and styles, including modular construction with pre-engineered parts making the installation and removal process simple. The modular exhibition stands are also reusable. In addition, modular stands give you the freedom to constantly experiment with the design.

The advantages of modular stands are obvious:

Design the space you want

With tailor-made modular exhibition stand designs, you have the perfect combination of flexibility and creativity, and you can adapt your display exactly to your needs. You can add, remove, and modify components as needed, giving you full control over the display.

Very flexible and adaptable

The portable exhibition stand is easily adapting to the needs of the exhibition. In addition, they can be adapted to the changing room dimensions. Whether the stand space is small or large, modular exhibition stands are flexible enough to be customized. And to modify and rearrange in any way according to the needs of the available exhibition space. In addition, they can be selectively rearranged to showcase products and services; still, more sections can be added or deleted depending on the situation and occasion. The flexibility to meet the needs of each situation is the reason for the popularity of modular exhibition stands. It eliminates the need to set up a new stand for each exhibition. The same stand can be used for all exhibitions throughout the year, maximizing investment and reducing wasteful spending.


One of the advantages of modular exhibition stand designs is their promise of durability and reusability. Invest once in a modular exhibition stand and reuse it at multiple exhibitions.


Due to the modular exhibition stands‘ patented twist-and-lock construction, no tools or construction skills are required to assemble these stands. Achieve a professional look and finish at UK exhibitions without additional on-site set-up assistance.


Modular exhibition stand designs are usually made from lightweight, high-quality materials. It makes the stand more portable and easier to carry to different venues.

Compatibility with other systems

The well-designed modular exhibition stands are compatible with a range of similar systems, further increasing the flexibility and functionality of your exhibition stand.


These stands can be used multiple times and easily customized to meet each event’s specific needs, making them a more cost-effective option than traditional stands that must be set up and discarded for each exhibit.

Extremely durable and sustainable

Exhibiting is exhausting! The rigors of exhibitions can damage and wear out stands. Luckily, modular exhibition stands are very sturdy and stable. It can withstand wear and tear from various exhibits. It stays shiny and fresh. Plus, it’s durable enough to last several events a year with proper maintenance. Built to withstand the rigors of a wide variety of exhibitions. Another aspect is sustainability. Environmentally friendly, recyclable, and reusable. It helps reduce your company’s environmental footprint and conveys to your audience that you care about sustainability and the environment.

As such, they represent a profitable and worthwhile long-term investment that ensures a quality return on investment over the long term.

Custom finish and appearance

The portable exhibition stand or modular displays offer so many design and configuration options that you can create a customized end product unique to your brand. Explore various purchase and rental options with exhibition stand builders, from simple double-sided shelving to more complex, multi-dimensional configurations.


Modular exhibition stands purchased from an established manufacturer can be very stable despite their light weight. The highest quality raw material used to manufacture these exhibition stands is very durable, and the user can rely on these exhibition stands for many years.

Easy to store and transport

Transporting completed structures between events is logistically difficult, costly, and environmentally harmful. The Mod-U-Lok can set up an incredibly wide range of small, medium, and large exhibition stands, which contracted event assembly teams can dismantle before being transported to another location for use at another exhibition.

For the complete modular exhibition stand designs range and product guide, visit the website here.


Durable and modular exhibition stands are environmentally friendly and flexible. They are made from recycled or recyclable materials and often use waste-minimization techniques. These stands can be easily reconfigured or upgraded to allow multiple uses, reducing waste and the event’s environmental impact. By choosing a durable, flexible, portable exhibition stand, you can show their commitment to sustainability and create a professional and versatile exhibition space.


If you are exhibiting on a budget, a modular display is the best choice. It will help you get a high ROI without making large investments. The modular exhibition stands will have a significant impact on the beneficiaries. In addition, the modular screen requires less maintenance and can be used repeatedly with minimal maintenance. Creating something that stands out in a busy party space is certainly not easy and will no doubt be more difficult with a modular unit than with a unique, bespoke modular exhibition stand design. However, if you’re looking for brand presence, consistent messaging, and optimal use of space without the price tag, the Modular Rack could be for you.

Remember to be selective when choosing who you want to work with on your stand. Just because you don’t design from scratch doesn’t mean your stand will impress customers and create a design sensation. Work with an experienced team of exhibition stand designers and builders who bring their knowledge and experience in large-scale custom build to any project. Contact our team today to discuss exhibit planning and determine the best solution for you. To find out more about how your company can benefit from using modular exhibition stand designs, you contact our team using the details below.

Why Expo Stand Services for modular exhibition stands?

We focus on customer satisfaction, open communication and collaboration, and strive to exceed customer expectations and build lasting relationships. We are a turnkey exhibition stand builder, so you have a head start over other stand builders. With our well-equipped facilities and years of experience, you can count on us to provide unique and profitable modular exhibition stand designs. The ideal design is no coincidence and requires great expertise, skill and experience, provided by ESS as a premier place for modular exhibition stands. Taking advantage of such quality, we handle each part with care. We offer a comprehensive package for modular exhibition stand designs and construction. Along with modular systems, we offer various services related to exhibition stand design, such as Design, Construction, Manufacturing, Installation and Return Logistics. 

  • When dealing with our customers, we aim to provide a completely bespoke design.
  • Our experienced team is ready to create a stunning modular exhibition stand that showcases your brand in the best possible light. 
  • We also offer modular exhibition stand designs that meet your specific requirements. In addition to the usual services such as lighting, graphic design and, we also offer after show services.
  • With our experience and our claim to excellence, we are your reliable partner for all your modular exhibition stands need. 
  • Our customers include well-known national brands. 

If you want to launch a new product or service on the world market, this city offers the perfect platform. You have to consider the needs of your business, potential customers, and market conditions. And we stand on everything of a quality a good provider of modular exhibition stands.

To conclude:

The modular exhibition stand design and construction are crucial in leaving a lasting impression on the visitor. Compromises on craftsmanship and quality should be avoided. Our competence in the design of stands and displays meets all the criteria of the most important exhibitions with finesse. In addition, not all stand builders of modular exhibition stands specialize in the same type of stand. In many areas, we do that. Some are equipped to withstand unpredictable weather conditions, while others are designed for smaller spaces. Our design department strives to deliver unique and surreal modular exhibition stand designs.

Why is a modular exhibition stand perfect for startups and small businesses?

modular exhibition stand

Exhibitions are essential marketing avenues for small and new businesses providing unparalleled opportunities to connect with prospective buyers,

showcase offerings, and build brand awareness. However, a budget crunch can pose challenges when it comes to participating in an exhibition and creating a booth for the same. In situations like this, a modular exhibition stand comes into play as a game-changer. This type of exhibition stand is a cost-effective and versatile solution that fits budding businesses perfectly. In this blog, you will explore why modular exhibition stand options are ideal for novel exhibitors and how they can unlock successful exhibitions.

What is a modular exhibition stand? 

modular exhibition stand is a type of exhibit that consists of numerous different components. These elements are flexible, and one can easily add & remove them to reconfigure the exhibition stand as per the needs of the exhibits. Panels, shelves, counters, lighting, flooring, graphics, and other accessories are commonly used components of a modular exhibition stand.

Reasons that make a modular exhibition stand a favorable choice for small-sized businesses 

There are numerous reasons that make a modular exhibition stand a preferred choice for new ventures. Here are some of the most essential ones:

Budget-Friendly Brilliance

Cost control is essential for startups and small enterprises, and traditional displays can be pricey. However, a modular exhibition stand is a more affordable option that does not compromise on quality or impact. Modular stands are made up of several pre-built components and are easy to build and disassemble, allowing for affordable customization and reusability. Startups have a range of modular exhibition stand design alternatives to select from, depending on their needs and budget. It includes pop-up displays, banner stands, and modular backdrops. Because the modular displays are so affordable, small businesses can strategically allocate their marketing budgets to maximize their impact and return on investment (ROI) at exhibitions.

Versatility at Its Finest

Most emerging businesses participate in the exhibits regularly to expand quickly and visibly. In this scenario, they need new displays for each exhibition. It is where a modular exhibition stand wins the game! The versatility of modular exhibits is one of their main advantages because they can rapidly adjust and adapt to changing exhibition formats, sizes, & layouts. These stands are the ideal choice for small companies that take part in multiple exhibits. A modular exhibition stand allows new ventures and small enterprises to add graphics, branding, and accessories to make them more personalized and successfully represent their brands.

Easy Setup and Portability

The installation and dismantling procedures at exhibits are essential factors to consider. Modular exhibition stands options excel in this aspect, as they are rapid and easy to set up. These stands consist of lightweight and durable components that are simple to move & put up without the use of specific equipment or knowledge. Due to the time and effort savings, this enables businesses to concentrate on other elements of exhibition preparation. The portable exhibition stand design is also transportable, which makes them perfect for companies that exhibit at numerous exhibitions or need to move their display to other places.

It goes without saying that modular displays are the finest in the market when it comes to price and adaptability. With so much to offer, you should give these stands a try at your next exhibition. And to get the best on the market, partner with a reputable exhibition stand builder, like Expo Stand Services (ESS). 

Why are we the best in the industry? 

  • Having a keen eye for trends and years of expertise in the showcasing industry, ESS provides first-rate, visually appealing, and affordable displays.
  • Being a prominent exhibition stand builder, we provide everything related to exhibiting that help you succeed.
  • Our professional designers and builders work tirelessly to provide you with a high-quality exhibition stand without losing the quality.

We offer all types of displays, from modular & custom to double-decker and portable exhibition stand options. 


Overall, a portable exhibition stand is a game-changer for startups and small businesses in the realm of the exhibition. Their budget-friendly nature, versatility, easy setup, and portability make these exhibits one of the best alternatives for small businesses and frequent exhibitors.

How do you choose the right exhibition stand for you?

exhibition stand builder

Exhibitions are the best platform for showcasing a brand’s merchandise and services. As the best possibility for businesses to interact and engage immediately, exhibitions provide entire aid in constructing a brand. Exhibition stands are expensive. Not simplest do you want to pay for the stand area in the venue, but you also might want to plot and buy an exhibition stand, get banners and add up substances and pay a team of workers for the time you spend on the display.

Your exhibition stand is one issue that stays at the center of any exhibition. Therefore, selecting the proper one for your brand and product is crucial. Exhibitors around the sector hunt for compelling and alluring exhibition stands as a good way to assist their brands to stand apart. There are many different stands in the market, such as custom exhibition stand, modular exhibition stand and others. Choosing the right exhibition stand is one of the most crucial issues regarding display advertising and marketing.

Like aspects of the equal coin, each exhibition stand has its respective benefits and disadvantages. It is as crucial as selecting the proper stand team of workers and the proper display to attend.

Tips for choosing the best exhibition stand 

Before you make investment your money and time into selecting the proper solution, its miles crucial that you get an intensive concept about each factor that involves selecting an exhibition stand. 

The price range of your exhibition stand

It is crucial to plot your showcase financially. It would help if you were glaringly stuck in the price range. However, many exhibitors slip into the pit of simply considering the present exhibition’s conclusion.

If you’re planning to buy a custom or modular exhibition stand, you must also recall the stand design price. This standpoint will lead you to believe, for example, that a cheap exhibition stand turns into an expensive exhibition stand once storage and transportation charges are factored in. You can also get clearer expertise of the authentic fee of renting exhibition stands or exhibitions, as nicely because the fee of purchasing a one-of-a-kind custom exhibition stands.

Research your options 

Now that you have your goal and price range, you can begin intensive display research. To simplify the system, you can categorize your feasible listing of exhibitions through country, industry, date, size or price. Only set the exhibition you can afford and dispose of people who cross above your price range. Consider huge industry exhibitions as nicely as smaller nearby activities. Ensure you find out how every display will contribute to your goals and acquire as tons records as feasible, including demographics, preceding participants, attendee numbers and display statistics.

Geographical location 

Geographical location subject lots in selecting the proper exhibition stand builder for your exhibition advertising and marketing campaign. It maintains your logistical cost in control. If you choose not to choose the close-by exhibition stand builders, then it will affect your price range or somehow increase your cost.


One should not undermine the power of attractive graphics and an impeccable variety of pics and correctly communicate your advertising and marketing message to your target audience. Always search for an exhibition stand builder who uses cutting-edge print strategies and guarantees that your exhibition stand and graphics are interspersed harmoniously to give a robust consolidated image. They should have an eager eye on each tiny element in conjunction with wealthy experience to vicinity diverse factors for your stand graphic.

After you’ve got the above-stated records, you can be relaxed & confident and make simplifies the planning. Now you can pick your selected exhibition stand, whether or not a custom exhibition stand or modular exhibition stand, primarily based on particular showing wishes of your brand.

Now know a little bit about two major types of exhibition stand

Custom Design Exhibition Stand

If you want to separate yourselves from the crowd, then a custom exhibition stand is one of the kinds you’d need to move. Because a custom stand can be crafted to fit your necessities precisely how you need them, it is important to talk about your priorities with your custom exhibition stand builder to provide their nice answers to get the most out of your stand and obtain the final results you want.

Modular exhibition Stand

A modular exhibition stand comprises pre-engineered additives that shape a self-enough system. Modular exhibition structures can morph into numerous exhibition stand designs. Modular and interchangeable additives of the stand can be downsized or upscaled in keeping with preference. Modular exhibition stands are flexible, eco-pleasant exhibition structures that are smooth to use and do not always require technical help for meeting and dismantling.

Highly flexible, as the hardware of modular stands can be reconfigured to numerous designs. Modular exhibition stands are a rewarding mixture of capability and modernistic approach in that they’re smooth to transport. With changeable pics, modular stands can transmute into a brand new stands altogether. They are the desired desire of exhibition stand structures for pro exhibitors in view that they may be reused numerous times, yielding excessive go back on funding in the lengthy run.

The Out Stroke:

The exhibition stand represents your brand, and it is all about visibility. Hire the proper exhibition stand builder in Germany; don’t save a penny by hiring a novice, as exhibitions come up with a hazard to showing off your brand to audiences from the same industry. If you are looking for the main custom exhibition stand builder or modular exhibition and builder, then your seek ends here. Expo Stand Services beats the competition. We provide an immaculate variety of exhibition stand design services.