Productronica 2021 Messe Munchen – largest trade show for electronic goods

Productronica 2021

The Productronica Munich 2021, is the largest and most powerful trade show for cutting-edge manufacturing and distribution of electronic products. This event is one of its kind that covers the entire breadth and depth of present and future goods, technologies, and system solutions, as well as the entire value-added chain. As a result, it is the largest and most important gathering in the industry.

The Productronica Munich 2021 event will run for four days, starting on Tuesday, November 16th, and ending on Friday, November 19th. 1560 exhibitors from 43 nations are planned to attend, with around 50000 visitors from 96 countries.

For its live 2021 edition, the Productronica 2021 Munich trade show will be held in Messe, Munchen in Munich, Germany. For the health safety of exhibitors, personnel, and guests, the organizers are arranging the event with COVID-19 preventative measures in mind.

Main Highlights of the Productronica 2021 Messe Munchen

  • Semiconductor production
  • Production of displays, LEDs, and discrete
  • Photovoltaic productions
  • Micronano production
  • Material processing
  • PCB and circuit-carrier production
  • Electronic manufacturing services
  • Component mount technology
  • Soldering and joining technology for PCB
  • Test and measurement
  • Product finishing
  • Production subsystem
  • Production logistics and material flow technology
  • Production technologies for cables and connectors
  • Coilware production
  • Hybrid component manufacturing
  • IT to production
  • Production technologies for batteries
  • Electric energy storage
  • Organic and printed electronics
  • Additive Manufacturing
  • Production materials/equipment and environmental technology
  • Services
  • Quality assurance

Electrical, electronics, machine construction, manufacturing technology, plant engineering, and other industry areas will be represented at Productronica 2021.

Productronica 2021, the world’s biggest trade exhibition for electronics production and development, has many great things to offer its exhibitors and visitors this year: Products, solutions, and innovations from around the world, covering the whole value chain. Exciting networking formats combine with exclusive career chances. And, as always, there’ll be a top-notch support program with expert trend subjects.

When it comes to Productronica 2021 in Munich, Germany, the trade show covers all areas of conventional electronics manufacture and distribution from starting to end. It’s an event that exhibits soldering technique, component-mount technologies, cable-processing, measurement and testing technology, and quality assurance, from PCB to other circuit-carrier.

The trade exhibition Productronica 2021, as the world’s largest exposition for electronics development and production, has a number of new innovations to offer its exhibitors and visitors. That is why it is regarded as a world leader in terms of goods, solutions, and innovations that span the value chain. Most importantly, it provides exclusive networking and professional chances. Furthermore, this platform brings together the industry’s thought leaders and decision-makers. Aside from that, Productronica offers accelerated talents a once-in-a-lifetime chance to start a career in manufacturing as a student or young professional.

Offerings:

  • Packaging
  • Materials Processing
  • Component manufacturing
  • Manufacturing equipment and logistics for PCB’s and other circuit carriers
  • Technologies in cable processing
  • Soldering technology
  • Manufacturing equipment and logistics for assemblies, modules and hybrids
  • General operation aids and production subsystems
  • Production-related services

Target Groups

Besucherzielgruppen der productronica:

Geschäftsführung/Unternehmens-, Betriebsleitung – Führungskräfte – Fertigungsplanung – Konstruktion – Arbeitsvorbereitung – Produktion – Systementwicklung, -integration – Elektronikentwicklung / Design – Vertrieb / Verkauf – IT / EDV – Logistik – Einkauf / Beschaffung – Elektronikdesigner – Forschung & Entwicklung – Wartung/Instandhaltung

When is Productronica going to be held?

The Productronica trade show will take place from November 16 to November 19, 2021. Productronica is a trade event held in Munich every two years. November is the most common month.

Where is Productronica taking place?

Productronica is hosted in Munich, Germany, at Messe München, which is located at Messegelände, 81823 Mnich, Baviera, Alemania. Other Munich Electronics Trade Shows

What is on display at Productronica Munich 2021?

There are meetings with national and international exhibitors at Productronica. Electronics, Technology, Security, Electrical Engineering, Automation, Industrial Engineering, Electronics, and other Electronics trade shows

Connect with attendees at exhibitions in 5 simple steps

exhibition stand

So how do you make a good first impression that will connect with attendees and get them to spend the time to stop at your stand and talk to you? I say you should connect with professional exhibition stand designers, exhibition stand companies, exhibition stand builders, and many more. 

They are the experts in their respective fields when it comes to creating exhibition stand design innovative and smart to boost your exposure. But that might not be enough, you should invest your own efforts to make the most out of your exhibition show. Therefore, here are some of the ways you can implement to augment the looks and visibility of your exhibition stands and booths.     

Here are 5 Simple Steps to follow

The 6 seconds that will form the attendees’ first impression start from the moment they see your stand.

Create a Visual Representation

Visuals are always noticed first, so you will need to find a strong visual representation of your business and the benefits you offer your customers.

Make sure it is big, bright & bold.

For Example:

  • Picture of someone using your product.
  • A life-size image of a “typical” customer.
  • A graphic representation of your service.

Choosing a Strong, Concise Message

Before you choose a message try to think about your product or service from your customer’s point of view.

  • What problem do you solve for people?
  • How do you solve it?
  • Why is it important that they get that problem solved?

Now condense this information down into a simple message, try to keep to just one key message so that you don’t confuse attendees.

  • What one question could you ask that would identify someone as a prospect?
  • Is there a simple statement that people could identify with to figure out if they could use you?
  • Perhaps it is a statistic that would intrigue people enough to want them to ask more.

Now you have your key message (a statement, question or tagline) use it alongside your key visual. Again, make it bold and easy to read, if it comes from a customer testimonial put it in quotes next to a picture of someone who looks like a customer. Make sure it is the next thing they see after the image that attracts them to you.

Utilize the Right Display Equipment

  • Utilizing the right type of display equipment can be the difference between attendees stopping to speak to you and attendees walking straight past you.
  • Different display solutions will be required for different size stands, but here are a few general pointers.
  • Make sure your equipment is in good condition (If your display equipment is falling apart, damaged or not properly set up attendees may think that as a company you don’t invest in yourselves or represent quality).
  • Choose equipment that will provide you with a large area to display your visual & image.
  • Utilize your height allowances so that you stand gets better visibility from afar.

Manning the Exhibition Stand

So what is the final piece of the puzzle that ties it all together? It’s you, or more accurately the people who are manning your stand.

  • Staff must always appear approachable (not sat with their arms crossed or focused on their phone/laptop).
  • Don’t wait too long to greet attendees, remember 6 seconds is all they will give you initially, but equally don’t jump out in people’s faces.
  • Have a great opening line crafted (perhaps even 2 or 3) that gives you the opportunity to ask a few simple qualification questions

Choose a reliable exhibition design company

There are plenty of exhibition stand design companies available in the market. Whether you are exhibiting in USA, Germany or any other country, you can easily find these companies online. Just search them online by using the keywords:

  • Exhibition Stand Design
  • Exhibition Stand Builders
  • Exhibition design company
  • Exhibition stand designers
  • Exhibition stand companies
  • Exhibition booth contractor
  • Custom built exhibition stands
  • Exhibition stand design companies
  • Exhibition Stand Design and Build Amsterdam
  • Exhibition Stand Manufacturer Amsterdam
  • Booth Design Company Germany
  • Exhibition Stand Design and Build Germany
  • Exhibition Stand Design and Build USA
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  • Stand Design USA
  • Exhibition stand builders Las Vegas  
Summary

The key components to creating a good first impression & connecting with attendees are:

  • A bold visual hook that represents your product/service.
  • Choose a strong (short) key message.
  • Using the right display equipment.
  • Approachable, friendly staff manning the stand.